For its 75-anniversary season, Formula 1 has announced an unprecedented season launch event that will feature all 10 teams, 20 drivers, and the team principals. This unique event will take place on February 18th, 2025, at London’s The O2 ahead of pre-season testing in Bahrain.
Brian Burke of BrianBurkeCreative, who also oversaw the opening and closing ceremonies for the 2023 Las Vegas Grand Prix, will deliver the historical event. Burke will collaborate with Stufish Entertainment Architects, DX7 Design, and production company 1826.
“It’s an incredible honour to continue to partner with Formula 1 creating new entertainment experiences, especially this brand-new launch event of the 2025 season celebrating the 75th anniversary of the sport.
“Through our collaboration with all ten teams, fans can be assured we’ll deliver a truly exciting live experience combining unveiling the new liveries, interviews with the biggest names in F1, and cutting-edge entertainment. It will be a never-before-seen event not to be missed!”
Fans seeking to join the spectacle will be able to purchase tickets ranging between £58 and £113, with sales starting on Friday, November 15th, at 10 am GMT.
Attendees will get to see the teams unveiling their liveries for the 2025 season, interviews with drivers, team principals, and other key figures, and musical performances.
Details about a broadcast of the event will follow in coming weeks.
Formula 1 President and CEO Stefano Domenicali believes the event will allow fans to experience F1.
“For the first time, we will bring together our fans, all 20 superstars of our sport, and some very special guests to officially kick off our new season and mark our 75th year of racing.
“With 2025 set to be a classic season following all the drama so far for 2024, this is a fantastic opportunity for fans of all ages to experience up-close the incredible entertainment spectacle that is Formula 1.”
